

A majority (55%) of Black Gen Z report feeling the daily impact of their ancestors' struggles, nearly double the rate of their non-Black peers (28%).
BLACK GEN Z
- Passionate about achieving success and financial stability
- Value family, relationships, and helping others
- Enjoy traveling, exploring new cultures, and trying new foods
- Find fulfillment in personal growth and pursuing their passions
Non-BLACK GEN Z
- Passionate about creativity, art, and self-expression
- Value experiences, adventures, and trying new things
- Enjoy traveling, attending events, and spending time with friends
- Find fulfillment in personal connections and make a positive impact
At this point, the only thing I'm passionate about is my future career, my hobbies, finding new friends, and maybe even a girlfriend, etc.”
Making money for me is definitely a top priority at this stage in my life. I'm trying to prioritize school, but the main reason I'm in school is to find a high-paying job. I feel like if I want to retire early, this is the part of my life where I'm trying to grind the most and save up the most money, so I can rest and relax in my retirement.
Making money at my current stage in life is extremely important to me because it will allow me the freedom to do the things I enjoy. Right now, that is what I prioritize over everything else.”